Buying qualified leads: prices, methods and rules
Practical benchmarks from the lead generation market, sector by sector. No agency jargon.
Latest articles
What a qualified lead costs in 2026
What a qualified lead costs ranges from a few euros to several tens of euros, depending on the sector, the exclusivity and the territory. That spread is not random: it follows seven identifiable factors.
Buying qualified leads: the 2026 guide
Buying qualified leads means paying for contact requests made by people actively looking for what you sell. Done properly, it is the fastest acquisition channel to start.
Qualified lead: definition and real criteria
A qualified lead is a contact request that has passed identifiable checks, not a contact someone has decided to call promising.
Solar panel leads: the 2026 buying guide
Solar panel leads are among the most expensive on the market, and among the most profitable when the qualification holds.
Choosing a lead supplier: the criteria
Choosing a lead supplier comes down to verifiable criteria, not to a pitch.